I take holiday selfies. But with a twist… I am a Stockholm based artist who explores in a series of self-portraits the connection between a place, my alter ego and how it affects me.
Everybody has an imaginary comfort zone – a mental state where we feel safe and secure. It often guides us what we choose to wear, to eat, do or talk about. I try to challenge myself by exploring the boundaries between what I feel is safe and what is uncomfortable – the unknown. In doing so, I continuously strive to expand my universe. I see it as a pallet on which I try to collect new interesting colours to paint my world with – not just see things in black and white, which is unfortunately all too common. The more we know the less we fear.
What I think makes my work unique is the quality of the craftsmanship combined with the effort to implement an idea to its full completion. People often think my images are composites from stock photos. They are really surprised to learn that I actually travelled to all these locations and have indeed taken the time and effort to make it real. It says a lot about how we perceive our world today, with staged lives and fake news.